Women at SHOT Show 2011

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7 Comments on “Women at SHOT Show 2011”

1. 

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   larry weeks

   January 24, 2011 at 2:05 pm #

   I didn’t get to wander the floor for more than about 15 minutes but another exhibitor and I were talking about the seeming lack of booth babes this year.

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     Derek

     January 24, 2011 at 2:20 pm #

     There were mixed opinions about the bounty of booth babes this year, but I did notice they weren’t in full force.

     Many women weren’t there throughout the entire show. I think they peaked on Wednesday.

2. 

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   pax

   January 24, 2011 at 9:55 pm #

   I think some parts of the industry (not yet all of it, sigh) have begun to realize that women are actually part of the customer base. Sex still sells, but you use a different strategy for that when you have a mixed audience than you do when it’s just old white men.

   Of course, some still mourn bygone days, when the only women at the SHOT Show were the booth babes.

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     Derek

     January 24, 2011 at 10:05 pm #

     You make an excellent point. Specifically, I believe Ruger, and Smith & Wesson have done just that.

     It also helps that shooters/writers such as yourself and Paxton Quigley have shown women [and men] the light.

3. 

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   Will

   January 25, 2011 at 8:30 pm #

   Most of the “booth babes” I saw at the show were of the type I might have been happy to have on my arm when in my late teens/early twenties. Past that age, they might have been acceptable as an overnight fling. Now in my fifties, I found the sales reps, techs, or owners in the booths to be much more attractive. A lot of it, although not all, is the way most of the booth babes were dressed up. Guess I don’t care for the “tart uniform” looks any more. It gets your attention, but leaves a bad aftertaste.

   Mostly I noticed them while they were walking through the aisles. Don’t recall seeing many actually in a booth. Seeing them was jarring, like finding a photo of a Somali refugee mixed in with the family photos.